Beauty of Joseon

Behind the Scene

Inspired by the focus on inner beauty during Joseon Dynasty, Beauty of Joseon is a skincare brand made with Hanbang (Traditional herbal medicine) ingredients passed on from the dynasty.

The Hanbang ingredients include Ginseng, green plum, and rice. Ginseng can help to hydrate the skin and protect the skin from external stimuli by retaining moisture deep in the skin for a long time. Green plum is conducive in activating keratinocytes, helping to gently remove over-keratinized dead skin cells and skin impurities from the skin surface. While rice is rich in amino acids and minerals, moisturizes and brightens dry skin.

The brand believes healthy skincare habits can relieve and enrich our lives and they strive to relieve their customers from stress and tensions, and provide them with a healthier and peaceful life.

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Beauty of Joseon is a brand that has gained widespread recognition for its high-quality products. Famous for embracing its origins, it is a popular Korean skincare brand who's products are formulated with traditional Korean ingredients called Hanbang and have been proven to provide numerous benefits for the skin. The use of these products can help to brighten, hydrate, and nourish the skin, as well as improve its texture and overall appearance. In addition, Beauty of Joseon's products are free from harmful chemicals, making them safe for sensitive skin types. A popular product is the Beauty of Joseon Glow Serum, which contains niacinamide and propolis extract to brighten and hydrate the skin. The brand's Radiance Cleansing Balm is also a favorite among skincare enthusiasts for its gentle yet effective cleansing properties. By incorporating these skincare products into your daily routine, you can achieve a healthy and radiant complexion that will leave you looking and feeling your best. So, if you're looking for effective and safe skincare products, Beauty of Joseon is definitely worth trying out!


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